Thursday, April 6, 2017

Virtual Digital Start Up Freight Forwarding Outfit Commences Operations

China to UK System Goes Live This Month
Shipping News Feature
NETHERLANDS – UK – A new start-up company, Twill Logistics, has been launched by Damco, the freight forwarding and supply chain management group which itself is part of the A P Møller Maersk empire. The new venture is designed to be a virtual digital freight forwarder which allows suitable customers more direct control over their consignments.

Initially focused on managing ocean shipments within the China to UK trade lane, the company says it intends to grow by adding more shipping routes and products over the coming months. Twill has until now been in a closed test phase with a select number of customers. From April 10 the platform will be openly available to the UK market. Potential customers have been able to view the system at this week’s Multimodal Exhibition.

Twill says its solution enables customers to book, manage and monitor shipments online at the click of a button, focusing on key features which include an instant quotation facility, the ability to obtain current ‘milestone’ locations of goods at any time and fully integrated document handling. CEO of Twill Logistics, Troels Stovring, commented:

“We understand that not everyone is a shipping expert. Twill is designed to keep the booking process of freight as simple as possible. We’re taking an agile approach, developing a product for the customer with their needs as the core of everything we do. We are confident that this will simplify shipping significantly and create a great customer experience.”

One company which has been involved in the trial phase is London based men’s fashion accoutrements supplier Randa Accessories whose Logistics Manager Jo Southwell said of the new platform:

“We were really pleased to be involved in the early stages of Twill’s development. Already the online platform is giving us improved visibility of our shipments meaning that we can see where our goods are in the supply chain at any given time. Previously, we relied on a lot of manual processes including emails back and forth with our team in China, but Twill allows us to see all information in one place and it is so simple to use.”