Monday, January 19, 2015

US Road Haulage Safety Programme Gets a Boost with New Equipment

Once Again Volvo Trucks Sponsors America's Road Team
Shipping News Feature

US – The America's Road Team programme, sponsored by Volvo Trucks, is a national public outreach effort led by expert professional truck drivers who have logged millions of accident-free miles. Now Volvo Trucks has unveiled, a 2015 Volvo VNL 780 model equipped with advanced safety features and the chosen vehicle to pull the mobile classroom ‘Interstate One’ designed to educate the American public on matters of safety within the road haulage community.

The ceremony took place last week at Volvo’s New River Valley (NRV) assembly plant in Dublin, Virginia, where all Volvo truck models for North America are assembled and where Magnus Koeck, Volvo Trucks Vice President of Marketing and Brand Management, officially presented the new VNL model’s keys to Pat Thomas, American Trucking Associations (ATA) first Vice Chairman, who accepted the truck as the newly selected America’s Road Team Captains looked on. Also participating in the ceremony were Susan Alt, Volvo Group Senior Vice President of Public Affairs, and Franky Marchand, Vice President and General Manager of the NRV plant.

The ATA created the America’s Road Team in 1986 and the latest batch of nineteen 2015-2016 America’s Road Team Captains, who hail from every corner of the country, will travel across the United States in the new VNL model to help spread the word about how the trucking industry delivers America's freight safely, securely and on time. ATA Chairman Duane Long, Chairman of Longistics, commented:

“We’re thrilled that once again, Interstate One, our mobile classroom, will be pulled by a beautiful Volvo VNL 780 model. Volvo’s sponsorship of America’s Road Team has made it possible for these consummate professionals to take the message of safety to the motoring public, our public officials and the media, and we’re honored that they are continuing their support.”

The new Volvo VNL 780 model will be used by the America’s Road Team Captains to haul the ATA’s Interstate One mobile classroom. The 53-foot show trailer, which is equipped with a conference room, seven presentation screens and educational displays, enables the Captains to deliver interactive trucking demonstrations on safety and the impact trucking has on everyday life. Magnus Koeck said:

“Volvo Trucks is proud to play a role in the exceptional outreach work done by the America’s Road Team. It is our hope that this new Volvo VNL 780 model will enable the Captains to succeed in their mission to raise awareness of highway safety and emphasize the essentiality of our industry.”