US and European Transport and Logistics Expos Cooperate to Launch a 'Super Show'

US – EUROPE – In an interesting move MHI, ITE and Messe München have collaborated to plan the newly spawned Transportation & Logistics Americas (TLA) exhibition to appear alongside the annual trade fair MODEX 2018, creating a truly international show. As the trio point out, multimodal logistics is by its very nature a transcontinental business yet the American and European industries have for a long time been working independently of each other, resulting in very few similarities in their business practices.

Messe München, best known for their logistics industry related exhibition brands and ITE for its Breakbulk exhibitions brands, will host the TLA exhibition independently in the collocation with MODEX, sponsored by MHI, and the largest manufacturing and supply chain expo held in North and South America, with over 800 exhibitors covering over 250,000 square feet and a including conference of over 100 sessions. The event holders say the TLA event will complement this offering and will include a complete range of innovative products and services dedicated to transportation and external logistics.

With TTIP still on the agenda, and many mergers and acquisitions within the industry occurring with increasing regularity, the face of the freight transport sector is changing rapidly and to mirror this the newly created international Transportation & Logistics Americas (TLA) exhibition was launched, and now tied to, the already established MODEX supply chain exposition, bringing the European and American trades in closer contact. Both events will take place on April 9-12, 2018 at Atlanta’s Georgia World Congress Center.

Based in the UK, ITE handles more than 240 exhibitions and conferences annually for a diverse range of industries including the five Breakbulk events held globally. Speaking of the new cooperation Laurent Noel, Industry Director of ITE, commented:

“Both events provide excellent synergies as the two areas of supply chain and logistics present themselves jointly in the future. Collocating with the very well-established MODEX event offers TLA exhibitors an excellent venue to showcase their solutions.”

As well as worldwide events in such places as China and Russia, South Africa and India, German headquartered Messe München sees over 30,000 exhibitors and around two million visitors annually take part in the events on its home city exhibition site, in the ICM – International Congress Centre Munich and in the MOC Veranstaltungscenter München. Gerhard Gerritzen, Member of the Managing Board of Messe München said:

“International logistics providers will get an easy market entry while American exhibitors also benefit from a strong logistics exhibition. With the collocation, a large show covering the entire supply chain management and transportation spectrum will be born.”

MHI is an international trade association for the materials handling and supply chain sectors which sponsors the ProMat and MODEX expos to showcase the products and services of its member companies and to keep manufacturing and supply chain professionals informed of both products and industry developments. CEO George W. Prest explained the thinking behind this latest move saying:

“The decision to collocate MODEX 2018 and TLA was made for several reasons. The collocation will allow manufacturing and supply chain professionals the opportunity to take advantage of unparalleled education and networking opportunities as well as exposure to the largest equipment and technology display of any show of its kind in the Americas. In today’s world where agile and innovative supply chains are a requirement, the collocation represents a win-win for exhibitors and attendees.”