Friday, June 10, 2011

Siddhi Vinayak Logistics Buys Over a Thousand Freight Trucks from Tata

Largest Indian Order Ever from a Single Fleet Operator
Shipping News Feature

INDIA- Surat-based Siddhi Vinayak Logistics Ltd. (SVLL) has made the largest order for medium and heavy trucks by any single operator in India by purchasing 1,111 such vehicles from Tata Motors with all the vehicles to be delivered by March, 2012.

SVLL currently operate a fleet of over two thousand vehicles and advertise themselves as one of the fastest growing companies in the field of road freight transportation in the country, moving diverse products from steel and cement to military hardware and planned expansion into the perishable produce sector.

Mr. Vinod Sahay, Head of Sales & Marketing (M&HCV Trucks) at Tata Motors said, "We are delighted to receive this order and would like to thank SVLL for their continued trust in our brands. We will be commencing deliveries in this month and plan to complete the order by the end of this financial year."

Though the value of the sale has not been revealed it is thought to be in the region of 1.5 billion rupees (£20.5 million / $33.5 million).

Mr. R C Baid, Founder and Director of Siddhi Vinayak Logistics Ltd said that:

"We purchased the first Tata vehicle in 1988, and since then have been purchasing their trucks. We appreciate the quality of Tata products, customer engagement initiatives and their extensive service network. We would like to continue our association and expand our business with Tata Motors vehicles. It is in this light that we have placed a bulk order of 1,111 vehicles."

The sale is the latest success for Tata, which states that the company’s sales rose by 12% in May. With increased foreign interest from the likes of Daimler and Scania in the Indian truck market, maintaining its position with such customers as SVLL will be increasingly important for the Indian manufacturer.