Wednesday, March 16, 2016

Rebrand for Air Cargo Group Aiming for Better Standards in Door to Door Freight

IATA Linked Association Still Striving for Improvements as it Gains New Members
Shipping News Feature
WORLDWIDE – Cargo 2000, otherwise known as C2K, has been set on establishing better standards in the air freight sector since 1997. The not for profit association consisting of members of the International Air Transport Association (IATA) has always been self-funding and has undergone a rebranding exercise henceforth to be known as Cargo iQ.

Cargo iQ has at its core the Master Operating Plan which lays out the pathway for the industry standard end-to-end process of transporting air cargo which was developed by its members, a global collective of over 80 major airlines, freight forwarders, ground-handling agents, trucking companies and IT solution providers.

With news of the rebranding comes an announcement that several notable names have signed up as members of the association namely Brussels Airport, Frankfurt Airport, Vienna Airport plc, and CargoAware, a division of Franwell. The biggest coup for the group however is the revelation that Emirates SkyCargo has announced it has joined the organisation as a full member for the first time after having had an observer on the Board for the past year. Nabil Sultan, Emirates' Divisional Senior Vice President, Cargo, said:

“We are delighted to become a member of Cargo iQ, as its mission dovetails Emirates SkyCargo’s long-established commitment of ‘Delivered as Promised’ to our customers. With the rebranding of Cargo iQ and the launch of their strategic transformation programme, we felt that the time was right to become a member. We look forward to making meaningful contributions to the group as well as learning from fellow members to further improve our own quality assurance programme.”

Ten million airport-to-airport and 5.5 million door-to-door shipments were measured by Cargo iQ in 2015, enabling members to take action to improve and standardise internal processes by identifying where quality was an issue. , Cargo iQ believes that by speaking the same language members are also able to follow best practices and define common processes with industry partners in the supply chain.

The rebrand is part of a change programme, which has seen the 82-member IATA specialist interest group embark on a Smart Data Project, as well as a new audit and certification scheme. This year, the group will implement a new audit and certification scheme, which is focused on giving the Cargo iQ Quality Management System Certification higher international recognition. Ariaen Zimmerman, Executive Director, Cargo iQ observed:

“Cargo iQ members work together to measure success and continuously improve the value of airfreight for customers. We have successfully developed a system with clear milestones and unique route maps, and thanks to our reliable monitoring, members can improve their services to customers. Our new Smart Data Project will add 110 million lines of performance data annually, allowing our members to further improve their processes and adding more value to the air cargo industry. We are excited to embark on this next chapter of our work, which benefits the whole industry, with innovative ideas and new members. Having the biggest air cargo carrier on the planet amongst our new members just adds to that excitement.”

Photo: Ariaen Zimmerman, Executive Director Cargo iQ, Max Sauberschwarz, Chairman of Cargo iQ’s Membership Board and Kuehne+Nagel’s Global Head of Carrier and Gateway Air Logistics and Nabil Sultan, Emirates' Divisional Senior Vice President, Cargo.