Monday, November 20, 2017

New Name for Channel Tunnel Firm as it Looks to Rebrand

Groupe Eurotunnel becomes Getlink
Shipping News Feature
FRANCE – UK – The Cross Channel link operator, Groupe Eurotunnel has officially changed its name to Getlink, with the new brand attempting to 'reflect the dynamism of connection and exchange'. Jacques Gounon, Chairman and Chief Executive Officer of the Group, explains:

“Getlink is all that is Eurotunnel and more than just Eurotunnel! Originally the promoter of the Channel Tunnel, itself an historic technological achievement, over the past ten years the Group has transformed and is now in perfect shape to take on the challenges of new forms of mobility.

“The core mission for Getlink is the development and management of safe, modern and environmentally friendly mobility infrastructures, a challenge taken up with success by the 3,300 employees serving more than 20 million passengers and thousands of businesses in the United Kingdom, France and across Europe.”

Each year, Getlink safely transports more than 20 million passengers, 1.6 million trucks, 2.6 million cars, almost 2 billion tonne-kilometres of freight and, soon, 1 gigawatt of electricity, with the company now leading the businesses of four major commercial brands:

  • Eurotunnel, the leader across the Channel with Eurotunnel Le Shuttle and Eurotunnel Le Shuttle Freight,
  • Europorte, private rail freight operator in France,
  • ElecLink, the future electrical interconnector between the UK and France,
  • CIFFCO, the private European railway training centre.

The Getlink businesses have established and strength are committed to the promise of the new identity for all its customers based on three core tenets: Safe, Smart & Green.

  • SAFE: from the outset, Getlink businesses have never compromised on safety.
  • SMART: investments in digital technologies over the past five years have enabled Getlink to enter the era of Smart infrastructure and now enable it to offer an ever more enriching experience to its customers, whether in relation to quality of service, precision of information or staff engagement.
  • GREEN: Getlink provides mobility infrastructure solutions that are amongst the most environmentally friendly and the Group is today leader in eco-responsible transport and fully engaged in energy transition.