Monday, April 18, 2011

Marathon Logistics Job For CEVA

'Running the Marathon' can have Different Contexts
Shipping News Feature

UK – Anyone who witnessed the Virgin London Marathon yesterday will understand that a bobbing sea of humanity consisting of 35,000 souls dressed as everything from Zorro to bananas and David Bedford lookalikes can be pretty impressive. Not as impressive perhaps as the effort needed to transport the kit bags which every competitor needs at such a gruelling event from start to finish line, a job undertaken yet again by CEVA Logistics.

CEVA’s Senior General Manager, Alan Bell explained the details required to ensure that the company and a group of volunteers succeeded in transferring the runners gear from the three start points to a position from which they could be easily located at the finish line. Alan said:

“This is the 18th year we’ve managed the baggage operation, and everything ran to plan. Each vehicle carries over 1,000 bags so the volunteers keep the bags in order. The competitors arrive at Blackheath and Greenwich Park from 7am but by 9.45am our drivers must be ready to leave. We used 41 vehicles, which travelled in convoy across central London to the finish line at the Mall, accompanied by a police escort.

“Everyone was given a bag with the same number they ran with. They just found the truck displaying their number and their bag was handed over. At The Mall, the vehicles are parked and bags sorted into numerical order so the runners can easily find the truck with their bag.”

CEVA’s contribution did not end there, Corby-based Contract Manager, Andy Stratford crossed the line in five hours and 20 minutes raising £1,200 for Kettering General Hospital Children’s Ward.

Photo:- Prince William, with bride to be, seems to have lost a little height with the effort of the run.