UK – After extending its offering to another similar client last month Keswick Enterprises Group subsidiary Spatial Global has entered into an agreement to provide supply chain and freight services to Practical Publishing International Limited, a leading publisher of craft magazines and books. The logistics company is providing Practical with all its warehousing, import freight and e-commerce fulfilment services, including pick and pack, mail delivery, express freight and courier services.
Specifically, the logistics specialist is managing imports from China of Practical Publishing's merchandise, including readers' free gifts. It is taking delivery of magazines and books from printers in the UK and storing them at its hub near Derby in the East Midlands. The company is even responsible for mounting gift items on the front of magazines.
In addition, Spatial Global is fulfilling orders from customers received directly via the publisher's retail websites. It picks and packs these orders and despatches them by post all over the world. Bulk orders received from Practical Publishing's sales team are also delivered to exhibitions as required. The work was previously managed in house and Chris Dunbar, Finance Director at Practical Publishing International, commented on the improvements the change has made saying:
“Our move to a web order fulfilment warehouse was absolutely key for us, and is already paying dividends. In the few weeks we have been using Spatial's service, we have doubled our magazine back-issue sales, while allowing our e-commerce team to concentrate on getting our offer right without having to worry about managing stock. Over coming months we will be focusing on the sale of merchandise to readers and other customers through our new websites, and on streamlining imports from the Far East. We are confident that Spatial will help us achieve our objectives.”
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