Tuesday, June 13, 2017

Container Shipping Giant Now Allows Energy Tracking on Reefer Consignments

Maersk Latest to Keep Customers Informed on Power Consumption
Shipping News Feature
WORLDWIDE — Maersk Line, the world's largest container shipping company, is introducing an energy meter feature integrated into all of the company's new Star Cool refrigerated containers. The feature will allow their customers to log energy consumption in real time. The data can be monitored either via a modem or manually, at any time during the voyage, from when the Star Cool reefer is first turned on until it reaches its final destination.

Maersk Line has been running Remote Container Management (RCM) for several years, a system that brings real-time transparency into the company’s cold chain operations. Maersk state that gaining further visibility into energy use is expected to provide substantial value in the area of energy consumption, something which accounts for a considerable percentage of operational costs. Catja Hjorth Rasmussen, Head of Equipment Excellence at Maersk Line, said:

“Taking our 270,000 reefer containers online has provided significant operational cost savings and will give our customers unprecedented visibility into their cargo during transport, enabling better planning across their supply chains. Being able to accurately track the energy consumption of individual Star Cool reefer containers is a valuable add on for us. It means that we can monitor actual energy consumption from point-to-point for different commodities, which supports not only cost optimisation but also our sustainability goals.”

Maersk believe that their new offering will be invaluable, with retailers as consumers increasingly focusing on the carbon footprint of the goods they buy. The company claims its energy measurement tool will enable the shipping industry to provide documented evidence of CO2 emissions, not just for its vessels, but right down to the individual reefer container. Søren Leth Johannsen, Chief Commercial Officer of Maersk Container Industries (MCI) further explained:

“Delivering best-in-class energy efficiency has always been at the core of our innovation culture and we are very excited to be able to provide our customers with a window directly into the detailed real-time energy consumption of Star Cool reefers. This will provide operators with clear knowledge of the performance of their Star Cool reefers and allow them to optimise operations and utilisation.”