Local Firm Builds Language Links in the Logistics Supply Chain for Freight and Export Interests
Tuesday, December 31, 2013UK – When Gareth Bale was recently unveiled in front of thousands of Real Madrid fans, he put his Spanish skills to the test, explaining it was ‘a dream to be here in Madrid’. Although it was undoubtedly his football skills that were of interest to fans, his efforts to communicate in Spanish certainly helped him to receive such a warm welcome, just as Gary Lineker had done at Barcelona a generation earlier. Language is the vital pathway for those who wish to sell themselves or their products and transport freight between neighbouring countries, and sadly in the UK is often the ‘missing link’ in the logistics supply chain.
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